Lancome will release its new Blanc Expert line on 22 February in Japan. It includes a UV Expert BB Complete cream with SPF50 PA+++ (5460yen, 30ml), a revamped Maqui Blanc Miracle Compact foundation and Blanc Expert Derm-Crystal Serum (11,550yen, 30ml). See pics from the Tokyo press event on Iroha Nikki, Purin no Yume and this Japanese blog. The new BB cream incorporates the aura technology from the Teint Miracle range and promises good coverage and high UV protection plus a light texture. The new Maqui Blanc Miracle foundation has SPF 35 PA+++ and will be available in 8 shades. It utilises a crystal aura technology with a new purple crystal light essence to counter skin yellowness and help the skin look more translucent and luminous. It also contains mineral pearl powder to absorb sebum and sweat, moisturising extracts of rose, lotus and mint, plus a triple amino acid powder complex.
Below is the short clip on the shooting of the ad featuring Emma Watson.
Below is the short clip on the shooting of the ad featuring Emma Watson.
2 comments:
The product is actually called the Lancome Blanc ExpertDerm Crystal Activating Essence.
http://hope-inablog.com/lancome/lancome-releases-blanc-expert-activating-essence/
The official name of the product is slightly different in Japanese, although the English name on the bottle is the same as other markets.
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