Astalift, the anti-aging skincare line by Fujifilm, will revamp its product range this September on its 5th anniversary. Aside from their trademark nano-astaxanthin, the new product range will also contain nano-lycopene. Their star product, Jelly Aquarysta will be available in an easily refillable packaging that is protected with a UV-block coating. A 40g refill will cost 8925yen, versus 9450yen for the usual 40g pot. The Astalift Lotion, Cream, Emulsion, Night Cream and a new product, Essence Destiny, will also be available in refill format. The Essence Destiny (6300yen for 30ml, 5775yen for refill) is a beauty fluid containing resveratrol, nano-lycopene and nano-astaxanthin for restoring radiant, supple skin.
Following on the success of its Astalift skincare line, Fujifilm will next launch Lunamer on 25 July in Japan. Targeted at ladies in their 20s and 30s, the skincare line is formulated with "clear nano Vitamin E", which is tocotrienol (a form of Vitamin E) stabilised at 60 nanometers, and nano Vitamin A. Its "clear and charge" approach is aimed at clearing up skin damage and restoring hydration and radiance. Some of the products carry a citrus scent. The brand name is a combination of "lunar" and "mer" to convey the radiance of the moon and the self-renewal ability of the sea.
The line includes a Brightener (3675yen, 100ml), Clear Cleansing Oil (1995yen, 120ml), Lotion (in moist and light variations, 2310yen 140ml), Emulsion I/II (2520yen, 100ml), Cream (3360yen, 30g), and UV Protector SPF40 PA++ (2625yen, 30g).
